DR. SUNIL SAXENA. An Analysis Study on Consumer Perception of Ad-Supported vs. Ad-Fee OTT Models. International Journal of Research Science and Management, [S. l.], v. 10, n. 9, p. 28–36, 2023. Disponível em: https://ijrsm.com/index.php/journal-ijrsm/article/view/909. Acesso em: 24 sep. 2026.